Hedell group ltd.

Privacy Policy

Summary of How We Use Your Data What do we do with your information and what is the legal basis for this use?
Hedell group Ltd. uses your personal information to process and respond to your requests for information and purposes as set out in this notice.

• Disclosure: Data is shared with third party service providers and professional advisers.
• Consent: Where we rely on your consent, such as for marketing our products and services to you, use of cookies, and collection and use of your sensitive personal data, you may withdraw this consent at any time.
• Cookies: Our site uses cookies to track visitors using our site, analyze trends and usage patterns for research and marketing purposes. You are not obliged to accept cookies. More information is set out in the “Cookies and Similar Technologies” section.
• Your rights: You have certain rights to your personal information under applicable laws, including a right to refuse some of the processing which Hedell group carries out. More information about your rights, and how to exercise them, is set out in the “Your Rights” section.

What Does This Notice Cover? This Notice is regarding privacy policies of Hedell group and explains the use of all personal information you provide to Hedell group.
Please read this Notice carefully before using this website. If you do not agree to this Privacy Policy, please do not access this website. By accessing this website, you have agreed to this Privacy Policy and have allowed Hedell group to process and use your personal information in accordance with notice to the extent permitted by law.
If you have any questions about this Privacy Policy or complaints about our use of your information, please contact us at info@hedell-group.ltd We will do our best to address your complaint or question promptly.

Personal Information Which We Obtain About You Personal data we collect and process from you includes below:

• your contact information (e.g. name, telephone number, email address, postal address);
• Other relevant information necessary for us to provide our services.
  
  If you contact us or our agencies, we may collect the record and detail of the communication.
  For the purpose of system and security management and collection of statistical data, we may collect IP addresses, operating system, browser types and other information on the computer you use. These are data on the browsing behavior and pattern of ozur users and are not to identify individuals.

Why Do We Need Your Personal Information? We may use your personal data for the following purposes:
To fulfill a contract, or take steps linked to a contract:
as required by Hedell Group to conduct our business and pursue our legitimate interests, in particular:

• responding to requests which you have submitted via our site and to deal with on-going matters relating to such requests;
• displaying our contents in ways we deem to be more effective;
• monitoring of guest accounts to prevent, investigate and report fraud, terrorism, counterfeit, security incident or security crimes as required by law;
• use of information provided by our guests to investigate complaints received via our website, on our products and services;
• use of data for legal requirements, compliance, regulation and investigation purposes as necessary (including disclosure of such information related to legal proceedings or proceedings)

where you give us consent:

• for providing of marketing information (electronic or otherwise) or other communications;
  
  As required by law, including below:
• to respond to investigation conducted by the government or legal authorities.

Legitimate Interest We conduct balancing tests to verify our processing of data for the purposes mentioned above for all data we claim necessary based on our legitimate interest. You can obtain information on any of our balancing tests by contacting us using the details set out later in this notice.

Withdrawing Consent and Refusal Of Direct Marketing / Profiling Withdrawing consent or otherwise objecting to direct marketing/profiling Wherever we rely on your consent, you will always be able to withdraw that consent, although we may have other legal grounds for processing your data for other purposes, such as those set out above. You have an absolute right to opt-out of direct marketing, or profiling we carry out for direct marketing, at any time. You can exercise such rights by contacting us as described in the “Opt-out” section.

Disclosure and Data Sharing In some cases, we may from legal demands or government agencies where required by the above purposes, as required by law, or as necessary to legally protect our legitimate interests in accordance with applicable law. We may need to disclose your personal information in order to comply with our requirements. In addition, we may disclose your personal information to a third party in the following cases.

• When third party provides services including transactions, data management, profiling, analysis and advertisement to us to process reservations, provide information about personalized services and campaigns on social media, etc., and provide information requested by customers;
• If we determine that it is necessary for legal compliance, if there is a possibility that a crime has been committed, to protect the rights, property or safety of our company or others, and if we deem as permitted by law;
• If the third party is our expert advisor.

If the business is sold or integrated with another business, your details will be disclosed to our advisers and any prospective purchaser’s adviser and will be passed to the new owners of the business.
Our website may contain links to other websites that belong to third parties. We do not control the privacy practices of these other websites. Therefore, please be sure to read the privacy policy of the website when you leave our website.

Cookies and Similar Technologies Our site uses cookies or similar technologies (e.g. web beacons). A “cookie” is a small file of letters and numbers sent by a website to your computer and automatically stored on your computer by your web browser (e.g. Internet Explorer). Each time you request a page from the website, your web browser will send this cookie back to the website’s server.

We also collect from cookies for other research and marketing purposes, to estimate the size of our visitors, to analyze trends and general usage patterns of our website, to optimize our website. This is statistical information that is not personally identifiable.

We also use web beacons. These are pixel tags tracking the actions by users. We use them to measure the success of marketing campaigns. We use Facebook’s, Vimeo’s and Brightcove’s pixels.

You are not obligated to accept cookies. If you wish, you can set your browser to notify you before you receive a cookie, you can choose to accept it, or you can set your browser to refuse to send or receive all cookies.

By using our website without disabling cookies in your browser, you consent to our use of cookies and similar technologies as described in this Notice.

Please note that our advertisers and third-party partners may also use cookies. Such partners may use so-called “third party” cookies to track your reaction to advertisements and to identify when you visit other websites that serve these advertisements.
Please refer to each privacy notice for details.

Cookies we use include below: Performance cookies: these cookies monitor website performance and collect anonymous data on how visitors use a website.
These cookies provide information to help improve how a website works. We use cookies provided by Google, Hotjar and Facebook.
Functionality cookies: they allow websites to remember the user’s website preferences and choices they make on the website including username, region, and language. This allows the website to provide personalized features like local news stories and weather if you share your location. They are used to remember user preferences so that the website can be customized for them.
In our website, we use “physical” cookies “files” at the bookings section to remember the number of guests, dates, currency and location data so when the user moves to other pages such information will be automatically re-entered.

We also use cookies for below functions:

• Identify languages applicable for each location and block certain pixels
• Remember user name, currency, delivery destination countries, selected products and quantities in the cart
• Enable WordPress, WooCommerce and other plug-in functions
• Use of fonts
• Operation of videos

Social media cookies: used to connect a website to a third-party social media platform. We use pixels provided by Facebook, Vimeo and Brightcove.

Advertisement cookies: used to gather information from you on your device to display advertisements to you based on relevant topics that interest you. Cookies we use include Google Ads, Google Tag Manager, Facebook, Data layer, TravelClick, DoubleClick, Hotjar, Yahoo, Bing, Yahoo Japan, WordPress and WooCommerce.

Your Rights In accordance with applicable laws, you may have rights in relation to your personal information, including below:
*Right to ask us for a copy of your personal information; to correct, object to processing, delete or restrict (stop any active) processing of your personal information; and to obtain the personal information you provide to us for a contract or with your consent in a structured, machine readable format, and to ask us to share (port) this data to another controller.

You may also in some cases (especially if data processing is not required for us to fulfill contracts or other legal requirements) refuse the processing of your personal information when we use the data for direct marketing purposes (please refer to “Opt-out” below).

These rights may be limited, for example if fulfilling your request would reveal personal information about another person, where they would infringe the rights of a third party (including our rights) or if you ask us to delete information which we are required by law to keep or have compelling legitimate interests in keeping. Relevant exemptions are included in applicable data protection laws. We will inform you of relevant exemptions we rely upon when responding to any request you make.

To exercise any of these rights, or to obtain other information, such as a copy of a legitimate interests balancing test, you can get in touch with us using the details set out below. If you have unresolved concerns, you have the right to complain to an applicable data protection authority where you live, work or where you believe a breach may have occurred.

Opt-out If you are not willing to refuse for your data to be retained in our database or refuse to receive email and other communication from us, you can opt-out yourself from our database by clicking “Unsubscribe” at the bottom of our emails or by sending such notice to info@hedell-group.ltd

How Long Do We Retain Your Data? Where we process personal information for marketing purposes or with your consent, we process the information until you ask us to stop and for a short period after this (to allow us to implement your requests). We will record the fact that you have contacted us with such request to act accordingly in the future.

In case we need to process your financial information, we will retain this data for the period we need to collect it and maximum two months after this period.

We will retain your registered data and all other personal data for only as long as needed to fulfill the purposes for which it is collected and will delete personal data that is no longer necessary for the collected purposes, unless we are required by law to retain the personal data for longer.

How To Contact Us If you have queries about this Privacy Policy, your data and the use of cookies, if you want to exercise your rights or complaint about the use of your data please contact info@hedell-group.ltd or

3F, 2-4-11 Nagaya-cho, Chiyoda-ku, Tokyo, Japan 100-0014
E-mail: info@hedell-group.ltd

We will do our best to deal with your complaint or query as soon as possible.
Hedell group Ltd. manages your personal information.

Amendments We may update this Privacy Policy from time to time, and we will notify you of the change using the email address you provided at the time of registration and announce it on our website. Changes will be applied when you use the website after the notification is given. To the extent permitted by law, if you use this website after the effective date of the change, you are deemed to have accepted the new Privacy Policy.。

February 14, 2024